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Amazon CEO Jeff Bezos demonstrates the Kindle Fire HD 7'' during Amazon's Kindle Fire event in Santa Monica, California September 6, 2012. REUTERS/Gus Ruelas

Amazon CEO Jeff Bezos demonstrates the Kindle Fire HD 7'' during Amazon's Kindle Fire event in Santa Monica, California September 6, 2012.

Credit: Reuters/Gus Ruelas

SAN FRANCISCO | Fri Sep 7, 2012 1:24pm IST

SAN FRANCISCO (Reuters) - Amazon.com Inc unveiled new Kindle Fire tablets on Thursday, challenging Apple Inc's dominant iPad.

The world's largest Internet retailer, which debuted a 7-inch tablet at roughly half the price of the iPad last year, on Thursday introduced a number of devices with a range of prices, screen quality and sizes. In contrast, iPads are one size currently.

(Check pictures, Tablet Boom, click here)

Below is a sampling of the new Fire tablets detailed on Thursday, contrasted with comparable versions of the iPad.

**4G Kindle Fire HD 64GB // iPad 3G

Price: $599 // $829

Storage: 64 gigabytes // 64 GB

Display: 8.9 inch // 9.7-inch

Resolution: 1920 by 1200 // 2048 by 1536

**Wi-Fi-only Kindle Fire HD // iPad Wi-Fi

Price: $299 // $499

Storage: 16 gigabytes // 16 GB

Display: 8.9 inch // 9.7-inch

Resolution: 1920 by 1200 // 2048 by 1536

**Wi-Fi-only Kindle Fire HD

Price: $199

Storage: 16 gigabytes

Display: 7 inch

Resolution: 1280 by 800

**Kindle Fire (supported by advertising)

Price: $159

Storage: 8 gigabytes

Display: 7 inch

Resolution: 1024 by 600

(Reporting By Edwin Chan; editing by Carol Bishopric)

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