Adidas CEO sees 2012 sales exceed 14.5 billion euros
FRANKFURT (Reuters) - Adidas, the world's No. 2 sportswear group, expects sales to be "higher than 14.5 billion euros" this year, Chief Executive Herbert Hainer told German newspaper Sueddeutsche Zeitung.
Adidas has so far forecast sales of about 14.5 billion euros in 2012, up from 13.3 billion in 2011. According to Thomson Reuters database Starmine, Adidas is expected to achieve 14.9 billion euros in sales this year.
Hainer also said, without elaborating, that Adidas would launch a new running shoe that would "revolutionise the market."
(Reporting by Christoph Steitz; Editing by Richard Chang)
- Tweet this
- Share this
- Digg this
DAVOS, Switzerland - Central banks have done their best to rescue the world economy by printing money and politicians must now act fast to enact structural reforms and pro-investment policies to boost growth, central bankers said on Saturday.
Trending On Reuters
Facebook Inc's revenue grew 49 percent in the fourth quarter, as mobile advertising growth helped the world's largest Internet social network beat Wall Street's targets for earnings and sales. Full Article