Yahoo buys mobile "self-destruct" messaging app Blink

Wed May 14, 2014 6:00pm IST

A Yahoo logo is pictured in front of a building in Rolle, 30 km (19 miles) east of Geneva, in this file picture taken December 12, 2012. REUTERS/Denis Balibouse/Files

A Yahoo logo is pictured in front of a building in Rolle, 30 km (19 miles) east of Geneva, in this file picture taken December 12, 2012.

Credit: Reuters/Denis Balibouse/Files

Related Topics

Stocks

   

REUTERS - Yahoo Inc has bought Blink, a mobile messaging startup whose app lets users send messages that will self-destruct at a time set by the sender.

The deal, which Blink announced on its website, comes days after rival Snapchat settled charges with U.S. regulators that accused it of deceiving consumers by promising that photos sent on its service disappeared forever after a certain period.

Blink, which was launched in April 2013, said it will shut down its app for both iOS and Android platforms in coming weeks following the acquisition. (r.reuters.com/qaq39v).

The terms of the transaction were not disclosed.

Yahoo was not immediately available for comment outside regular U.S. business hours.

"We built Blink because we believe everyone should be free to show the same honesty and spontaneity in their online conversations as they can in person," the company said.

Blink is a product of Meh Labs, a company founded by ex-Google employees Kevin Stephens and Michelle Norgan. Meh Labs is best known for its location-sharing app Kismet.

Yahoo Chief Executive Marissa Mayer has been stepping up the company's efforts to build online services for the smartphones and tablets that consumers increasingly use to access the Web.

Yahoo has acquired several small, mobile start-ups since Mayer took over. The company has 430 million monthly users of its mobile products.

Mobile messaging apps have drawn buyer attention in the past year as large internet companies seek to capitalize on the appeal of free services offered through the apps, especially in emerging markets.

Snapchat received a $3 billion buyout offer from Facebook Inc late last year, which it rejected. Facebook later acquired mobile messaging app Whatsapp for $19 billion, its largest acquisition ever.

In February, Japanese e-commerce company Rakuten Inc bought Viber, a mobile app enabling free calls and messages, for $900 million.

(Reporting by Ankush Sharma in Bangalore; Editing by Sunil Nair and Ted Kerr)

FILED UNDER:

TECH WRAP

Reuters Showcase

SpiceJet Bailout

SpiceJet Bailout

SpiceJet board approves up to $243 mln share sale plan  Full Article 

Hostage Crisis

Hostage Crisis

Japan, Jordan working closely on fate of captive Japanese journalist  Full Article 

Vodafone Tax Issue

Vodafone Tax Issue

India's Vodafone decision eases tax worries for Shell, others  Full Article 

Cricket World Cup

Cricket World Cup

Batting holds key for team India in World Cup  Full Article 

Egypt Attack

Egypt Attack

Islamic State's Egypt wing claims attacks that killed 27 - official Twitter.  Full Article 

Afghanistan Violence

Afghanistan Violence

Three U.S. contractors killed in "insider attack" in Afghan capital.  Full Article 

Change Of Heart

Change Of Heart

Justin Bieber says dropping 'arrogant' and 'conceited' attitude  Full Article 

Reuters India Mobile

Reuters India Mobile

Get the latest news on the go. Visit Reuters India on your mobile device  Full Coverage