World Cup opener gets more Facebook comments than Oscars

SAO PAULO Fri Jun 13, 2014 8:19pm IST

A portrait of the Facebook logo in Ventura, California December 21, 2013. REUTERS/Eric Thayer/Files

A portrait of the Facebook logo in Ventura, California December 21, 2013.

Credit: Reuters/Eric Thayer/Files

Stocks

   

SAO PAULO (Reuters) - Brazil's 3-1 win over Croatia in the World Cup opener on Thursday generated 58 million posts on Facebook, almost five times more than this year's Academy Awards ceremony in Hollywood, the social media company said on Friday.

The most commented play on Facebook was Neymar's first goal, which levelled the match after Brazil fell behind early with an embarrassing own goal. The second most talked-about play was the controversial penalty that led to Neymar's second goal, putting Brazil ahead for the first time.

With 16 million posts, Brazil was the most active country on Facebook during the game, followed by the United States and England.

"That number represents more than 20 times the capacity of all the stadiums of the World Cup," Facebook said in a statement.

The World Cup is a big business opportunity for companies like Facebook as fans around the world turn to social media to comment on live events.

The most active demographic group during the opening match was men between 18 and 24 years old, Facebook said.

(Reporting by Esteban Israel; Editing by Todd Benson and Ed Osmond)

FILED UNDER:
Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.

  • Most Popular
  • Most Shared

Formula One

REUTERS SHOWCASE

ATP World Tour

ATP World Tour

Murray in Tour Finals, Djokovic and Federer win.  Full Article 

Neymar at Olympics

Neymar at Olympics

Neymar to be called up for Brazil's 2016 Olympic team.  Full Article 

Rio's Suspension

Rio's Suspension

Rio faces fight to get back into QPR side, says Redknapp   Full Article 

Nigeria vs FIFA

Nigeria vs FIFA

Nigeria set to avoid FIFA suspension after court case is dropped  Full Article 

International Career

International Career

Controversial batsman Ryder gets World Cup lifeline.  Full Article 

Reuters India Mobile

Reuters India Mobile

Get the latest news on the go. Visit Reuters India on your mobile device  Full Coverage