Twitter appoints Katie Stanton global media chief - source

SAN FRANCISCO Tue Jul 8, 2014 5:15am IST

A portrait of the Twitter logo in Ventura, California December 21, 2013. REUTERS/Eric Thayer/Files

A portrait of the Twitter logo in Ventura, California December 21, 2013.

Credit: Reuters/Eric Thayer/Files

Related Topics

Stocks

   

SAN FRANCISCO (Reuters) - Twitter Inc has appointed Katie Stanton its new media chief, placing the former Google executive at the heart of its crucial relationships with Hollywood and the global media industry, a source with knowledge of the move said on Monday.

Stanton, formerly head of international strategy, fills in for Chloe Sladden, who left the online messaging service as part of a recent management shake-up that also included the departure of former chief operating officer Ali Rowghani.

Twitter has reported lackluster user and usage growth for the last couple of quarters, and its stock price has nearly halved in the last six months.

Stanton will now oversee Twitter's continuing efforts to court TV networks, Hollywood studios and other media companies around the world. The service in recent years has become a popular platform for promoting the content of media companies, and for viewers to interact around programs and live events.

That in turn drove advertising and revenue growth.

Stanton's new role as vice president of global media entails working with media companies around the world. That expands on Sladden's U.S. brief and builds on Stanton's previous role, which involved expanding Twitter's operations outside of the United States, the source said on condition of anonymity because the appointment has not been announced.

Stanton, who formerly worked for the U.S. State Department, already leads Twitter's relationships with foreign media companies such as the BBC and Brazil's Globo, and sits on the board of French conglomerate Vivendi.

Media industry publication Variety first reported Stanton's new role on Monday.

(Reporting by Edwin Chan. Editing by Andre Grenon)

FILED UNDER:

Uber Trouble

REUTERS SHOWCASE

Lakhvi's Bail

Lakhvi's Bail

Pakistan court bails man accused of masterminding Mumbai attack.  Full Article 

PM's Moves

PM's Moves

Modi moves in to speed up $300 billion stuck projects.  Full Article 

Coal Unions

Coal Unions

Coal India workers threaten five-day strike, stokes output worries.  Full Article 

Space Programme

Space Programme

ISRO tests its heaviest space launch vehicle, eyes global market.  Full Article 

Peshawar attack

Peshawar Attack

Some Pakistan militants denounce school attack, amid national outrage.  Full Article 

Uber Again

Uber Again

Uber driver in Boston charged with kidnapping and rape.  Full Article 

Discounts

Discounts

Dealers offer gold discount for first time in five months.  Full Article 

"PK" in Cinemas

"PK" in Cinemas

Secret of year's "biggest" Bollywood film is its plot.  Full Article 

Reuters India Mobile

Reuters India Mobile

Get the latest news on the go. Visit Reuters India on your mobile device   Full Coverage