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Feb 22 (Reuters) - AO World Plc:
* Steve Caunce to succeed John Roberts as ceo
* Steve Caunce, chief operating officer, will succeed John Roberts as chief executive officer
* John Roberts will transition to a new role on board as founder, executive director.
* Steve will lead company as ceo, accountable for strategy and performance delivery Source text for Eikon: Further company coverage: (Bengaluru Newsroom: +91 80 6749 1136)