MILAN Dec 17 Vivendi's acquisition of
a 20 percent stake in Italian broadcaster Mediaset is
not a hostile move and the final aim is to build a European
company with global reach, the French media group's CEO said in
an interview in the Corriere della Sera newspaper.
"We have a long-term interest, we want to be an industrial
partner," Arnaud de Puyfontaine said.
Last week Vivendi said it had reached its initial goal of
amassing a 20 percent stake in Mediaset, Italy's biggest private
broadcaster controlled by former prime minister Silvio
De Puyfontaine said if Vivendi had wanted to take control of
Mediaset, it would have launched a takeover bid.
"We have the means to do so," he said, adding the French
company had spent around 800 million euros ($836 million) to
build the 20 percent stake.
He declined to say whether Vivendi might launch a bid at a
De Puyfontaine, who said he had met Italy's industry
minister to explain the group's strategic vision, said he also
met with Mediaset CEO Pier Silvio Berlusconi.
($1 = 0.9574 euros)
(Reporting by Stephen Jewkes; editing by Jason Neely)