Do More With Reuters
Partner Services

Dell says notebooks driving gaming sales

Fri Sep 7, 2007 8:09am IST
 
Email | Print | | Single Page
[-] Text [+]

By Scott Hillis

SAN FRANCISCO (Reuters) - Dell Inc is seeing broad demand for notebooks spill over into the market for high-end gaming computers, saying that gives it an edge over rival Hewlett-Packard Co's stepped-up gaming efforts.

"There's a general trend in the industry that notebooks are becoming more prevalent and we're also seeing that in gaming," said Glen Robson, general manager of marketing for Dell's XPS gaming computer brand.

The single-minded emphasis gamers place on performance has traditionally meant they opt for desktop computers, which deliver more bang for the buck.

But the market is changing as processors from Intel Corp and Advanced Micro Devices Inc, and graphics chips from Nvidia Corp and AMD get smaller and faster, helping notebooks close much of the gap with desktops.

"If you ask any gamer now, they're going to say they want a notebook. A lot of these guys can build their own desktops, but it's very hard to find a good notebook," said Nelson Gonzales, chief of Alienware, a specialty gaming PC maker that Dell bought in 2006.

"We always knew instinctively that if we could come out with a notebook as powerful as a desktop, it would be greatly accepted and would probably overtake our desktops."

Dell does not disclose sales of gaming PCs, but Robson said that offering such products helps the company push the bounds of technology and attract trend-setting buyers who often help others buy computers.

The Round Rock, Texas-based company is confident its gaming business can withstand a fresh effort by rival Hewlett-Packard, which overtook Dell as the top PC seller by overall unit sales, to take the top spot in the gaming market as well.  Continued...

India Investment Summit 2009
India Investment Summit 2009

Top executives and bankers discuss their own plans and the broader opportunities and challenges for India during the Reuters India Investment Summit in Mumbai and Bangalore.  Full Coverage | Blog 

editor's choice

Cross-post
Cross-post

LinkedIn and Twitter have linked up.  Full Article 

Big Opportunity
Big Opportunity

Nokia sees enormous potential in mobile money.  Full Article 

 
High Stakes
High Stakes

HP-3Com deal raises stakes in tech M&A battle.  Full Article 

Spending Freeze
Spending Freeze

Japan's freeze on supercomputers marks end of era.  Full Article 

 
Reuters correspondent Sourav Mishra recounts the unforgettable night of Nov. 26 at Mumbai's Leopold Cafe
Back from the Dead
REUTERS WITNESS - 26/11

Reuters correspondent Sourav Mishra recounts the night of Nov. 26 at Leopold Cafe.  Full Article | Full Coverage 

Photo
One Year Later

A look back at the events of 26/11 ahead of the first anniversary of the militant attacks in Mumbai that killed 166 people.  Slideshow | Full Coverage 

Photo
Ageing Santa gets $100,000 facelift for Christmas Friday, 20 Nov 2009 

WELLINGTON (Reuters) - A Santa in New Zealand with a droopy eye has received a NZ$100,000 ($74,000) face-lift in the run-up to Christmas so that his aging face does not scare children.  Full Article