Strauss Group Ltd. is an Israel-based food and beverage company. The Company engages in the production of branded beverages, fresh foods, instant coffee and snacks. It sells its products through its sales and distribution systems, including branches of marketing cooperatives, private supermarkets, shops, hotels, restaurants and businesses. The Company operates in Israel, Central and Eastern Europe, Ukraine, Russia, Moldova, Belarus, Kazakhstan and Brazil, where it engages in the production of roasted and ground coffee, and other coffee-related products. Strauss Group Ltd. also entered into the United States food market, providing Mediterranean salads. The Company has partnerships with international food and beverage companies, such as DANONE, Unilever, Lavazza and PepsiCo. As of year end 2008, the Company structured a business consolidation between three of its subsidiaries and the construction of a new factory in Virginia, the United States.