May 30, 2018 / 6:24 AM / 21 days ago

UK retailer B&M's full-year profit rises 25 pct

LONDON, May 30 (Reuters) - British discount retailer B&M European Value reported a 25 percent rise in full-year profit on Wednesday, saying its good valued products were wining over customers in a difficult economic environment.

The fast-growing company, which finished the year with 576 B&M stores, reported profit before tax of 229.3 million pounds ($304 million) for the 53 weeks to end-March on sales of 2.98 billion pounds, up 22.4 percent.

$1 = 0.7537 pounds Reporting by Paul Sandle; editing by Kate Holton

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