February 20, 2018 / 11:56 AM / 3 months ago

BRIEF-Pandora Media Says It Built Marketplace To Allow Advertisers To Buy Its Audio Inventory Programmatically Across Mobile And Desktop

Feb 20 (Reuters) - Pandora Media Inc:

* PANDORA MEDIA - BUILT A PREMIUM MARKETPLACE TO ALLOW ADVERTISERS TO BUY ITS AUDIO INVENTORY PROGRAMMATICALLY ACROSS MOBILE AND DESKTOP

* PANDORA MEDIA INC - PILOT PROGRAM IS LAUNCHING WITH VOLKSWAGEN AND WILL EXPAND TO INCLUDE ADDITIONAL ADVERTISERS AND PARTNERS IN COMING MONTHS Source text for Eikon: Further company coverage:

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