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Australia's Seven West Media denies merger with Prime
September 21, 2017 / 11:09 PM / in 25 days

Australia's Seven West Media denies merger with Prime

Sept 22 (Reuters) - Seven West Media Ltd said on Friday it had received a merger proposal from Prime Media Group Ltd but that it did not result in an agreement.

The response comes after speculation by local media of a potential merger of the two companies.

Earlier this month Australian media players won long-sought reforms to ownership laws that will allow them to boost market share through consolidation.

Reporting by Rushil Dutta in Bengaluru; Editing by Stephen Coates

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