November 28, 2018 / 9:27 PM / 16 days ago

Altria in talks with Juul to take minority stake - WSJ

FILE PHOTO: Electronic cigarette devices made by JUUL (L) and Suorin are shown in this picture illustration taken September 14, 2018. REUTERS/Mike Blake/Illustration

(Reuters) - Tobacco giant Altria Group Inc is in talks to take a significant minority stake in e-cigarette maker Juul Labs Inc, the Wall Street Journal reported on Wednesday, citing people familiar with the matter.

A deal is not imminent but if one were to come through it will likely be big, the sources said.

A spokeswoman for Juul declined to comment and Altria did not immediately respond to a Reuters request for comment.

Reporting by Tamara Mathias in Bengaluru

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