People: Cypress Semiconductor Corp (CY.OQ)
17 Sep 2019
Mr. Michael Balow is is the executive vice president of sales and applications at Cypress. Prior to his current role, he was the vice president of worldwide sales and distribution at Spansion, where he was instrumental in growing sales in Japan, Southeast Asia, Korea, China and Taiwan, and establishing a new APAC distribution channel strategy. Balow has more than 25 years of global semiconductor and defense industry experience in sales and engineering leadership roles. Prior to his most recent position at Spansion, he was vice president of sales for North America and Southeast Asia for Integrated Device Technologies (IDT), where he was responsible for driving revenue, design-ins, distribution channel strategy and execution, manufacturer rep management, and go-to market and strategic marketing plans. Prior to IDT, Balow was the area sales manager for Freescale Semiconductor and an engineering manager at Lockheed Martin. Balow holds a bachelor’s degree in applied mathematics from the University of Wisconsin-Stout.
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