People: Shopper's Stop Ltd (SHOP.NS)

SHOP.NS on National Stock Exchange of India

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Bready, Robert 

Mr. Robert Bready serves as Additional Independent Director of the Company. He s a freelance retail expert with over 28 years' of experience in fashion retail both online and offline. He graduated from London University with a B.Sc (Hans.) in Business Economics and entered the retail industry in the year 1992. Robert built his career across different functions in buying and merchandising while also moving his way from mid-size family owned River Island to blue chip multinational brand Arcadia Group, consolidating his strengths across customer insight, financial acumen, people skills, corporate business management and experience of multi-channel retailing. In the year 2004, he joined the new world of online retail as part of the startup team at Asos.com as Executive Director - Product & Trading, overseeing significant growth across all areas of the business. He joined the Asos Pic. Board of Directors and held responsibility for all product and trading strategy and delivery within the Company, across all 140 countries. Later also picking up ownership and delivery of marketing, PR and web creative. In 2010, Robert was instrumental in setting up the Asos Foundation, a charity directed to helping the people who had helped online fashion develop so rapidly, some of these partners were the Udayan Care Homes in Delhi and the Princes Trust Local Youth Charities in London.

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