People: Trade Desk Inc (TTD.OQ)
Mr. Jeff T. Green is the Chairman of the Board, President, and Chief Executive Officer of Trade Desk, Inc. He has served as our president and chief executive officer and as a member of our board of directors since November 2009. Prior to joining The Trade Desk and from May 2004 to October 2009, Mr. Green founded AdECN, the world’s first online advertising exchange. As chief operating officer of AdECN, he led all strategy, product and business development. AdECN was acquired by Microsoft Corporation within three years of launch. At Microsoft, Mr. Green oversaw the AdECN exchange business, as well as all reseller and channel partner business. Mr. Green has also played a leadership role in the ad tech industry, having served on the Networks and Exchanges Quality Assurance Guidelines Committee for the Internet Advertising Bureau, or (“IAB”), from 2011 to 2012. At IAB, Mr. Green led working groups that established rules and best practices for acquiring inventory, and set data transaction standards.
|Total Annual Compensation, USD||400,000|
|Restricted Stock Award, USD||1,097,460|
|Long-Term Incentive Plans, USD||--|
|All Other, USD||1,526,920|
|Fiscal Year Total, USD||3,024,380|