Nikon to foray into mirrorless digital camera market - Nikkei

Fri Sep 9, 2011 12:43pm IST

Fuji Photo Film promotion representative Miyoko Ohura demonstrates the new upgraded DS505A digital camera, developed by Fuji Photo Film and Nikon Corp August 21. REUTERS/Susumu Toshiyuki

Fuji Photo Film promotion representative Miyoko Ohura demonstrates the new upgraded DS505A digital camera, developed by Fuji Photo Film and Nikon Corp August 21.

Credit: Reuters/Susumu Toshiyuki

Related Topics

REUTERS - Nikon Corp will enter the market for lightweight, interchangeable-lens digital cameras and release its first product with a mirrorless design later this year, the Nikkei business daily reported.

The company will price the mirrorless camera plus lens at 70,000 yen-100,000 yen ($900-$1,300), which is on a par with rivals' offerings, the paper said.

Despite dominating the global digital SLR market, Nikon and Canon Inc are yet to enter the category of mirrorless interchangeable-lens digital cameras, which was pioneered by Panasonic Corp in 2008, the daily reported.

The Nikkei said Canon has also reported researching the mechanism and other technologies to develop small, lightweight digital cameras and could enter this market in the future.

With compact digital camera prices falling, mirrorless SLR versions could be a boon to camera makers' bottom lines, the paper said.

($1 = 77.365 Japanese Yen)

(Reporting by Aman Shah in Bangalore; Editing by Joyjeet Das)

FILED UNDER:
Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.

  • Most Popular
  • Most Shared
A staff of a China Mobile shop explains a function of the iPhone 5s to a customer in Beijing January 17, 2014. REUTERS/Kim Kyung-Hoon/Files

Apple revenue lags Street forecasts

Apple Inc posted a worse-than-expected 6 percent rise in quarterly revenue on Tuesday, after selling 35.2 million iPhones into an increasingly competitive smartphone market.  Full Article 

TECH SHOWCASE

Privacy Lawsuit

Privacy Lawsuit

Google must face U.S. privacy lawsuit over commingled user data.  Full Article 

New Launch

New Launch

China's Xiaomi announces latest flagship Mi 4 smartphone.  Full Article 

Class Action

Class Action

Google must face class action over kids' in-apps purchases.  Full Article 

Black Hat Conference

Black Hat Conference

Talk on cracking Internet anonymity service Tor canceled.  Full Article 

Nano-Printing

Nano-Printing

Monet masterpiece shrunk down to the size of dust mite.  Video 

Management Changes

Management Changes

BlackBerry names ex-Sybase executive as chief operating officer.  Full Article 

Reuters India Mobile

Reuters India Mobile

Get the latest news on the go. Visit Reuters India on your mobile device.  Full Coverage