FIFA names Brazil's World Cup mascot 'Fuleco'

SAO PAULO Mon Nov 26, 2012 11:12am IST

A woman walks past a logo of the International Federation of Football Association (FIFA) at the Home of FIFA in Zurich July 5, 2012. REUTERS/Michael Buholzer/Files

A woman walks past a logo of the International Federation of Football Association (FIFA) at the Home of FIFA in Zurich July 5, 2012.

Credit: Reuters/Michael Buholzer/Files

SAO PAULO (Reuters) - FIFA has named the mascot for the 2014 Brazil World Cup "Fuleco," a word which organisers say transmits a message of environmental awareness.

Almost half of the more than 1.7 million people who voted in an online poll chose Fuleco ahead of 'Zuzeco' and 'Amijubi'.

The mascot is a three-banded armadillo, which is an endangered species in Brazil.

The tradition of a World Cup mascot dates back to 1966, when a lion named 'World Cup Willie' was chosen for the tournament in England.

Since then, the mascots have ranged from two German boys "Tip and Tap" in 1974, to "Pique" the chili pepper in Mexico in 1986, and "Zakumi" the leopard, who represented the tournament in South Africa in 2010.

The yellow and blue armadillo was chosen in September and huge inflatable versions were set up in Brazil's 12 host cities. However, authorities were forced to take them down or increase security in at least three cities after vandals attacked them.

Fuleco is expected to make an appearance in Sao Paulo this week at the draw for the 2013 Confederations Cup. The draw for the World Cup warm-up competition takes place next Saturday.

The naming of the mascot came on the same day that FIFA unveiled the posters to be used to publicise the tournament. Each of the 12 host cities has its own poster.

(Editing by Peter Rutherford)

Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.

  • Most Popular
  • Most Shared

SOCCER

REUTERS SHOWCASE

IPL Boycott

IPL Boycott

News agencies to boycott IPL over photo restrictions.  Full Article 

Pistorius Trial

Pistorius Trial

Prosecutor wraps up Pistorius grilling in murder trial.  Full Article 

Djokovic Cruises

Djokovic Cruises

Novak Djokovic strolls into Monte Carlo third round.  Full Article 

Boston Anniversary

Boston Anniversary

Boston marks anniversary of bombing with somber ceremonies.  Full Article 

Against World Cup

Against World Cup

Small-scale World Cup protests continue in Brazil.  Full Article 

Formula One

Formula One

Red Bull appeal rejected - International Federation.  Full Article 

Sloppy Work

Sloppy Work

CAS blasts Jamaica over sloppy anti-doping procedures.  Full Article 

Not Exciting

Not Exciting

Phelps's return greeted with shrug by fellow Olympians.  Full Article 

Reuters India Mobile

Reuters India Mobile

Get the latest news on the go. Visit Reuters India on your mobile device.  Full Coverage